As the internet took flight in the late 1990’s, the company maintained its customer focus on do-it-yourself graphic design and printing for small quantities of full-color print, but also recognized the transformative potential of the Internet. We pioneered two key technologies that would change our industry: browser-based desktop publishing software, and workflow automation software that automatically aggregates very large numbers of small orders into high-quality, low-cost, high-volume production streams. In June 1999 we changed our name to VistaPrint, launched VistaPrint in France and the UK and, in 2000, expanded to the U.S.